The Pros and Cons of Working With Constructo Marketing
Over the past few years, I’ve had hundreds of conversations with contractors — remodelers, outdoor living builders, design-build firms and they all seem to say the same thing: “We spent thousands on a website, and it didn’t get us a single job.” “The SEO guy sends reports, but I have no idea what they mean […]
What Contractors Get Wrong About Digital Marketing (And How to Finally Get It Right)
You build houses. You fix roofs. You remodel kitchens. You solve real problems with real tools. But when it comes to digital marketing, things can feel… fuzzy. You’ve probably heard things like:“You need to post more on Instagram.” “You should run Facebook Ads.” “You need a new website.” The truth? Most of that advice misses […]
How to Get Remodeling Leads Without Relying on Referrals (And Finally Take Control of Your Growth)
If you’re a remodeler, you’ve probably built your business off word-of-mouth. One neighbor tells another, and the jobs keep rolling in. But at some point, referrals slow down and that’s when most remodeling companies hit a wall. You start asking yourself:“How do I get more remodeling leads without relying on other people to send them […]
How Much Should a Remodeling Company Spend on Marketing? (And What It Really Costs)
If you own a remodeling business, one of the biggest questions you’ll eventually face is:“How much should we actually be spending on marketing?” Ask five people and you’ll get five different answers some will say $500 a month is enough, others will suggest 10% of your revenue. The truth is, there is a smart way […]
5 Costly Marketing Mistakes Remodelers Keep Making (And How to Fix Them)
If you’re a remodeler, chances are you’ve tried some form of marketing, maybe you built a website, paid for SEO, or ran some Facebook ads. But have you ever looked at your numbers and thought, “Is any of this actually working?” You’re not alone. Most remodeling companies waste money on marketing not because they’re lazy […]
